"Bringing one of WA's most extraordinary destinations to life — online."
about the client
CLIK is a proud sponsor and digital partner of the Gravity Discovery Centre. When it came time to build a website worthy of this remarkable place, we were honoured to take it on.
The Gravity Discovery Centre is a destination that offers something genuinely extraordinary — interactive science exhibits, world-class observatory stargazing, educational programmes, school excursions and an experience unlike anything else in the state. But a great experience is only half the equation. You also need to reach the people who don’t yet know you exist.
Their previous website wasn’t communicating the magic of what the centre offers — particularly to a digital-native audience of families, tourists and school groups who make decisions about day trips and educational visits based almost entirely on what they find online.
The challenge was to build a website that doesn’t just inform — it inspires.
We approached this project as part content strategy, part visual storytelling, and part UX design. The goal was to translate a genuinely sensational real-world experience into a digital environment that captures the imagination and drives visits.
Every design decision was made in service of the visitor — making it easy to understand what’s on offer, easy to plan a visit, and easy to feel excited about the experience before they even arrive.
Services Delivered
Organic website traffic growth post-launch
year-on-year
Mobile traffic share
up from 41% on previous site
Average session duration
improvement
School excursion enquiries (online)
Tourism search visibility (WA day trips)
Top 5 rankings for terms
The Gravity Discovery Centre Observatory is the kind of place that changes how you see the world — quite literally. The new website now reflects that magnitude, giving every potential visitor a taste of what awaits and a clear, simple path to planning their visit.
CLIK’s sponsorship of the centre reflects a genuine belief in what it represents: the importance of curiosity, education and wonder in our communities. We’re proud to have contributed to its growth.
Whether you need a new website, a growth marketing strategy, or a complete digital transformation – let’s talk about what’s possible for your business.
Ready to Strengthen Your
Competitive Position?
Whether you are seeking stronger lead generation, improved ROI visibility, premium brand presence, or structured growth planning, CLIK delivers clarity and measurable outcomes.
Inquire About Working With CLIK
General inquiries
Acknowledgement Of Country
CLIK Digital operates on Whadjuk Noongar boodjar. We acknowledge the Noongar people as the Traditional Custodians of this land and pay our respects to Elders past, present and emerging. Their enduring connection to Country, community and culture continues to inspire how we build and create
